Investors want to see beyond the numbers. They want to see the real story. In this talk I share the 3 Ps I believe every investor wants to see.
Entities in social impact sector generate and track huge amounts of data. Behind all this data are stories of change. In this talk I explain why these stories need to be told to the world and why storytelling these stories needs to go beyond business as usual marketing.
Social impact measurement is a survey-based data heavy exercise. Stories on the other hand induce dynamism, imagination and provocation and thus can be a powerful tool to supplement social impact measurement.
Most bootstrapped social startups and nonprofits struggle to make good quality field videos. In this talk I share 3 tips for them to make better videos.
Rural women from Purnia in Bihar have taken charge of their own destiny. They have come together to form a company that is co-owned and run by them and they are looking for more women to join them on this bandwagon.
Here I talk about the why social accelerators should use storytelling and the 4 types of stories they can tell to show that they are making an impact. Take a listen.
Shabana Biwi from Mahuadad in Jharkhand tells me about the positive changes in her social, personal and economic life after joining SoULS.
In this episode I talk about how a founder can be a good storyteller by recognizing the human story behind a simple business situation. Take a watch.
Storytelling like any of the strategic initiatives that you undertake for your impact organization requires well thought planning and execution. In this episode I’ll talk about the 5 steps you need to take to get started on a storytelling exercise in your organization.
Short documentary films are the best way for social impact brands to emotionally connect and meaningfully engage with various of its stakeholders.