Healthcare tech startups play a key role in achieving SDG#3 of ‘ensure healthy lives and promoting well-being’ through service or product delivery to most vulnerable populations. Stories of their impact need to showcase how they do this.
As a social entrepreneurs you are smart and already an inspiration to many. While your venture occupies you day and night, this new year and beyond I urge you to think about these resolutions and make it better for yourself and others.
Every story has a target channel of communication where the probability of finding the target audience is the highest. As an entrepreneur or a marketer, if you often wonder where to tell stories of your impact work then here are some of the most effective and commonly available channels.
SDGs are grand vision statements, universally accepted and based on common social good. Social entrepreneurs and changemakers should not only create impact metrics that align with them but also tell stories that reflect the spirit of the SDGs in the impact efforts of their organizations.
Bootstrapped startups may not have the resources or skills to produce broadcast quality videos. However by adhering to the 3 tips mentioned here, they can surely take effective steps in that direction.
As with any project that your organization undertakes, embarking on a storytelling exercise needs you to prepare in advance to be more effective and to focus on specific outcomes. Here we have compiled a quick list of things you need to do to make a sound start.
Nonfiction impact filmmakers have an important role to play in bringing the work of social entrepreneurs in public consciousness. They need institutional support to do this and philanthropy organizations are best poised to extend that support.
Every cohort program is a story in itself which can be told by capturing these 4 elements- Program theme, entrepreneurs, sponsors & mentors and event. The final objective is to demonstrate the effectiveness of the program in realistic yet artful way.
Live Hangout With Sathya Raghu V Mokkapati, Co-Founder Of Agriculture Startups Kheyti & Cosmos Green
In this Hangout Sathya explains the fundamental problems of agriculture in India, why farmers’ kids don’t want to continue with agriculture and how govt and startups can change that.
A big country like India with myriad socioeconomic challenges direly needs social impact focused, responsible and purpose-driven businesses and startups. Entire business ecosystem needs a paradigm shift in its approach. B Corp certification could be a good start. Here’s learning about this certification, directly from India’s first B Corp.