Mitti: For The Cause Of Indigenous Artisans; A Short Visual

Mitti is an initiative to nurture and promote Indian handicraft and the cause of the artisans. It is an initiative that takes you back to your unique cultural roots in the face of an all pervading globally homogeneous cultural identity . With this vision, Mitti organises workshops cum exhibitions where artisans come from various regions of the country and demonstrate the technique of their craft to students of architecture and design studies.

Here’s An Interactive Template To Identify The Right Story For Your Social Good Brand

The template plays a small role in helping you decide what type of brand story to make depending on who you are and who is your audience. Change your audience and the template shows a different score. However it is only a tool. It is you as an entrepreneur or a marketer who needs to think about how the world wants to perceive you.

Hasiru Dala: Improving the lives of waste-pickers while addressing the problem of waste management in the urban locales

    A few of months back, I saw an interesting Instagram post. It was about a newly married couple engaging the services of an unusual service provider to manage their wastes, a typical side effect of Indian marriages.     I was intrigued by the organization and its novel way of addressing a very…