On this Diwali, the Indian festival of lights, we should conquer over the evil and crisis mankind has brought upon itself and the world by destroying our unending gluttony and adopting an enlightened lifestyle that depends more on sustainable, eco-friendly and organic products and services than fossil fuel and depleting natural resources to truly usher in health, happiness and prosperity. Let’s initiate it with the true prayer beautifully expressed in the mantras from Upanishad: Asato Ma Sadgamaya, Tamaso Ma Jyotir Gamaya, Mrtyorma Amrtam Gamaya
A little more than 48% of rural population in India are women, who constitute 30.8 per cent of the rural work force. 71 per cent of women in this work force work as agricultural labourers, besides all of them providing food, water, feed, fodder, fibre and fuel, child care, elderly care along with complex multiple household chores, Yet they do not feature as economically productive in India’s socio-economic ecosystem and are deprived of all rights to education, property, life supporting resource and right to make life decisions. This International Day of rural women, we question, why?
In this Hangout I asked him about Design for extreme affordability as a design thinking philosophy, his transition from being an innovator to a successful social entrepreneur, personal experiences along the way and what is he up to next, now that he has stepped down from Embrace.
The term ‘social good brand’ has been used loosely to depict anyone who is contributing to the society in any way. But it may not be so. Being a Social Good Brand means being passionate about a socio-economic problem, attempting to solve it through sustained social innovation and intimately caring for the community for whom you seek the change.
IT’S NOT ABOUT THE AMOUNT OF WEALTH YOU CAN ACCUMULATE, IT’S ABOUT THE IMPACT AND CHANGE YOU CAN CREATE. – NEIL BLUMENTHAL, WARBY PARKER FOUNDER. They very definition of a for-profit social enterprise is earning money while doing social good and scaling up is needed to bring larger impact. Here are 5 questions you need to answer while you scale up your social enterprise, guided by some of the most successful social entrepreneurs.
Chatting With Harshil Vora, The Brain Behind Kabaad Ka Jugaad, An Environmental Project Focused On Waste Upcycling
On the sidelines of Kabaad Mela, a competition for innovation in Waste Upcycling, I spoke to Harshil Vora. He wants to change the way we perceive waste and make us realize its immense commercial potential. Take a look.
Unemployment affects several sections of the society from the educated youth to the communities at the Bottom of the pyramid. It needs to be addressed at various levels through innovative social entrepreneurial models that rely on creation of jobs, livelihood opportunities and financial inclusion.
In the era of innovation and disruptive thinking, solving the myriad complex socio-economic problems of our country need to be looked into from the point of view of Profit with a Purpose Social Entrepreneurial model. But are our new-generation business management graduates ready to take it up as a career? The answer is not very encouraging as of now but the future holds promise. Read to know why.
The template plays a small role in helping you decide what type of brand story to make depending on who you are and who is your audience. Change your audience and the template shows a different score. However it is only a tool. It is you as an entrepreneur or a marketer who needs to think about how the world wants to perceive you.