Storytelling for Social Impact
Every cohort program is a story in itself which can be told by capturing these 4 elements- Program theme, entrepreneurs, sponsors & mentors and event. The final objective is to demonstrate the effectiveness of the program in realistic yet artful way.
We want to paint a picture of how social enterprises in India brand themselves. It is for this endeavour that we seek your cooperation. If you are a social entrepreneur OR a professional employed in such an enterprise OR someone at a position of responsibility in a Nonprofit then please respond to our survey.
Stories have successfully cemented the gap between the brand and the audience which has troubled marketers for long. Andrew Linderman is here to tell us how social good brands can utilize the power of storytelling to communicate their vision and cause.
