Like LinkedIn, GooglePlus too has been ignored time and again by social good brands as credible channel to promote their cause. Here are 5 useful pointers on effectively using GooglePlus.
Once known as the king of visual content, visuals shared on Facebook, now only reach 3.73% of your audience organically.Frequent alteration in algorithm and techniques like gating (forcing users to like a page before viewing it) have been the contributing factors to this phenomenon. However many other channels can help social good brands reach their audience in a very cost effective way. Smart and meaningful marketing is the need of the hour.