Here’s An Interactive Template To Identify The Right Story For Your Social Good Brand

The template plays a small role in helping you decide what type of brand story to make depending on who you are and who is your audience. Change your audience and the template shows a different score. However it is only a tool. It is you as an entrepreneur or a marketer who needs to think about how the world wants to perceive you.

A For Accounts, C For Commerce, D For Digital And F For Free

The poor understanding of basic concepts of accountancy among higher secondary students in India and the cost element of coaching deter them in acquiring commanding knowledge and applicable skill in the subject. A for Accounts is a digital platform providing free of cost 24X7 quality video coaching support to students to learn, revise and practice the subject at their own preferred time and pace with in-depth doubt clearing facility. It is the first of its kind social enterprise in the field of digital education in India.

Social Entrepreneurship: Next Stop In The Journey Of Social Innovation

Social innovation is taking place everywhere around us as we speak. It’s nothing but how we respond to the problems in our immediate vicinity as people. However some of us demonstrate a vision and take it beyond its original context for betterment of many others. They transform from being innovators to entrepreneurs and dream of a better world which would be worth living for tomorrow.

An Insider Account Of Dirty World Of NGOs And Questions It Raises About Social Good

Erroneous perception about profit often doubts the intentions of a For-Profit Social Enterprise and overlooks fund related malpractices in Not for Profit NGOs. Attaching a moral value and transparent methodology to delivering social good makes people uneasy at the idea of doing it through a sustainable revenue model. Which is better? Generating profit through fair trade or depending on grants and donations which is becoming difficult to come through because of the philanthropy funding sources being saturated by pleas for it?