In this episode I share 3 insights I have gained first hand as a storyteller and an external observer about social impact. These lessons maybe useful for almost everyone in the social impact sector.
In this episode I talk about how a founder can be a good storyteller by recognizing the human story behind a simple business situation. Take a watch.
Storytelling like any of the strategic initiatives that you undertake for your impact organization requires well thought planning and execution. In this episode I’ll talk about the 5 steps you need to take to get started on a storytelling exercise in your organization.
I’ve been an avid blogger over the last 3 years. Writing under my blog Creatively Unsettled, me and my team have written more than 250 articles and featured over 40 influencers from social entrepreneurship ecosystem. Now, I am re-positioning my blog. Watch to know more.
India needs social enterprises who rise at the grass root level, understand the problems of disadvantaged communities more intimately and innovate solutions sharply focused on various problems faced by them.
Storytelling is the most effective tool for brand building and social startups need to be coached on this. Social impact accelerators who play a pivotal role in development and sustenance of social impact ecosystem have a key role to play here as well.
Measuring the social impact of its operations on target beneficiaries is always a data heavy and number crunching exercise for a social enterprise. Be that as it may, there is a need for storytelling in this to induce dynamism, imagination and provocation.
India ranks 34th on awareness about social entrepreneurship. Complex nature of business, lack of success stories and inability to attract talent are some of the main reasons for this.
Social innovators analyse a socio-economic issue from a human angle and build a solution that is rooted in empathy for the end user.
Social accelerators have to show that they are making a real world impact. Storytelling is the way ahead. Here’s how.