Rural women from Purnia in Bihar have taken charge of their own destiny. They have come together to form a company that is co-owned and run by them and they are looking for more women to join them on this bandwagon.
Here I talk about the why social accelerators should use storytelling and the 4 types of stories they can tell to show that they are making an impact. Take a listen.
Shabana Biwi from Mahuadad in Jharkhand tells me about the positive changes in her social, personal and economic life after joining SoULS.
Storytelling like any of the strategic initiatives that you undertake for your impact organization requires well thought planning and execution. In this episode I’ll talk about the 5 steps you need to take to get started on a storytelling exercise in your organization.
Short documentary films are the best way for social impact brands to emotionally connect and meaningfully engage with various of its stakeholders.
A Short Trailer: Lessons I Learnt On Poverty Alleviation & Social Change From IIT Bombay’s SoULS Project
I spent a week as a documentary filmmaker in various villages of Jharkhand and Bihar to see the social impact of SoULS up close and personal. Take a look at what I learnt from this experience.
If businesses big and small practice socially responsible behaviour then human society will witness a sea of change in quality of life and hope for a better future. However this can only happen if they are run by managers and leaders who know what it means to run a sustainable business.
Social value comprises abstract and qualitative changes within communities occurring over a period of time. It is most potent when thought of as akin to storytelling. A short film is the most powerful way for communicating social value.
Quantitative data collection coupled with qualitative observations is the best way to assess the effectiveness of your impact program. The challenge for social enterprises is to move away from an “output” driven focus towards a more “impact” or “outcome” driven focus.
Being recognized by the Prime Minister himself, IIT Bombay’s SoULS project is one of the most innovative and scalable social impact projects in the country. It offers valuable insights into poverty alleviation, women empowerment and social change through access to clean energy.