It is increasingly becoming evident that there is a strong case for social entrepreneurs to align their impact reporting with Sustainable Development Goals set up by UNDP. Intuitively, it also follows that storytelling should also align with such impact metrics and convey a complete picture of your social impact.
Positive Change, Social Innovation And Struggle: 3 Types Of Stories For Social Entrepreneurs and Marketers
As the owner of your social good brand, you are the chief storyteller. You need to understand what story to tell not only to captivate and connect with your audience but also to build your brand.
Storytelling is an art. Telling a brand’s story needs every entrepreneur and marketer to understand these 5 basics that stories are made of.
Impact incubators have a special role to play beyond nurturing potential game-changing startups and innovative ideas. They need to start telling stories not only to create goodwill for themselves but also to help the greater good of society.
Are You An Impact Investor OR An Incubator Or A Social Entrepreneur? Then Here’s Why You Should Be Telling Stories
There are 3 major entities in the social good spectrum. The way these different organizations employ storytelling should be reflective of their role in the social entrepreneurship ecosystem.
Understanding the mentorship model at Villgro, selection process and the state of Impact Investment in India in an interaction with Ullas Marar from Villgro
Non-fiction short films are a mirror of the social reality. Donors donate twice more when they see a real person or a real problem. Here’s how short films and documentaries can up your game during crowdfunding.
Storytelling has been one of the oldest arts known to man. Stories have created perceptions, made emotional connections and spawned movements that have lead to change in the society and hence storytellers have a special role in re-imagining the future.
Non-fiction short filmmaking is a relatively under-utilised and under-explored instrument of bringing about social change. However it can be a powerful tool for achieving multiple objectives for social entrepreneurs, incubators and investors alike.
Non-fiction Short Films (sometimes also referred to as Impact Films) communicate social impact, showcase causes and engage viewers unlike any other medium. Filmmaking may sound intimidating to most social good brands. We try to simplify this process in this post.