Impact investors are the evangelists of the social entrepreneurship ecosystem and they have a key role to play in the success of SDGs. By re-aligning their investment focus on social and economic outcomes defined under the SDGs, impact investors can encourage cross-functional and holistic social innovations.
A big country like India with myriad socioeconomic challenges direly needs social impact focused, responsible and purpose-driven businesses and startups. Entire business ecosystem needs a paradigm shift in its approach. B Corp certification could be a good start. Here’s learning about this certification, directly from India’s first B Corp.
It is increasingly becoming evident that there is a strong case for social entrepreneurs to align their impact reporting with Sustainable Development Goals set up by UNDP. Intuitively, it also follows that storytelling should also align with such impact metrics and convey a complete picture of your social impact.